“One Size Fits Nobody”


Zero. Two. Six. Eight. Flip through the closet of an American woman and you’re likely to see a spreadsheet of numbers. The New York Times says standard clothing sizes are so far from standard—a Gap size two is equal to a Banana Republic size eight, despite the fact both chains are owned and operated by the same company—that the garment industry is introducing new measures to correct the problem. Some brands are offering up more information on their label while other businesses have taken a page from the TSA playbook and installed body scanners in malls to help customers sort through the size maze.

The Times put together a great graphic comparing a “size eight” from dozens of retailers.

MyBestFit is the company that has turned to full body scans as a solution. Check out how it works below:

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